I help high-growth technology brands to explain how their products will change the world. And I make their competition sound irrelevant.
I interview users and develop conversion strategies that address their deepest ambitions, frustrations and values.
Finally, I deliver punchy sales copy (words) and position their brand as a market leader. With technologies that will transform lives.
My copy lands formatted, wire-framed and ready for any design team to transform into a website or landing page that will pump sales and signups.
And these brands hire me to solve other problems:
– Shape products.
– Roast landing pages.
– Boost conversions.
Sound good?
Let’s talk.
PROPERTY TECHNOLOGY
Alex's ability to sell software solutions using human language helped the launch of our PropTech platform tremendously.
I totally recommend him for SaaS sales copy.'
I totally recommend him for SaaS sales copy.'
Tom Shrive
Founder
askporter
askporter
PROPERTY TECHNOLOGY
Alex nearly doubled our software demos and increased both our trials and revenue.
Working with him was not just profitable - but an outstanding experience.
Working with him was not just profitable - but an outstanding experience.
Ikenna Okoroafor
Growth & Marketing
anow.com
anow.com
EDUCATION TECHNOLOGY
Alex boosted our sales by at least 20% - on pages that we’d AB tested and optimised for more than two years.
Just introduce him to your team and let him do the rest.
Just introduce him to your team and let him do the rest.
Jason Cunden
Founder
The Physio Network
The Physio Network
DRIVING AUTONOMY
Alex excels at transforming intricate deeptech into everyday language.
Thanks to him, our website isn't a maze of confusing features; it's a journey that ensures potential customers grasp the benefits of our technology - which prompts them to reach out and learn more.
Thanks to him, our website isn't a maze of confusing features; it's a journey that ensures potential customers grasp the benefits of our technology - which prompts them to reach out and learn more.
Barry Lunn
Founder
Provizio
Provizio
REMOTE WORK TOOLS
I hesitate to recommend Alex...
Because he’s so good that I want him available for my future projects.
He worked hard to understand our product, interview our customers - and create wireframed, world-class sales copy for our website.
Because he’s so good that I want him available for my future projects.
He worked hard to understand our product, interview our customers - and create wireframed, world-class sales copy for our website.
Tomás Gutiérrez Meoz
CEO
Tribe
Tribe
ADVERTISING TECHNOLOGY
Alex has a wealth of experience in SaaS - and an excellent ability to empathize and understand solutions.
His real talent is on display when he gets you to understand the consumer's mindset and speak to them in a way that truly resonates and drives action.
His real talent is on display when he gets you to understand the consumer's mindset and speak to them in a way that truly resonates and drives action.
Khalid Hamadeh
Founder
Ad Optimum
Ad Optimum
CREATIVE AGENCY
Alex frees us to design and iterate faster.
He’s much more than a copywriter - and acts as a collaborative partner to help deliver the best solution for our clients.
He’s much more than a copywriter - and acts as a collaborative partner to help deliver the best solution for our clients.
Conor Wade
Founder
Nua Design
Nua Design
3D-PRINTED SPEAKERS
Alex understood exactly what we needed - and his copy has transformed our ability to communicate our product benefits and drive online sales.
David Evans
Creative Director
Node Audio
Node Audio
INVESTMENT FUND
Alex did his homework to understand our objectives, helped tailor our narrative to investors, and worked fast to meet our deadline.
Keegan Sard
Director of Investor Relations
Capital Evolution Group
Capital Evolution Group