Alex Napier Holland
Freelance content creator for technology and adventure brands
I weaponise content
Creative output that delivers proven results
Creative skills tempered by proven sales performance
My corporate career spanned journalism, advertising – and international sales for B2B and enteprise software brands.
Since 2017 I’ve travelled the world and worked remotely as a freelance sales copywriter.
Follow me to discover some of the skills and knowledge that I used to free myself from 9-5 commuter life.
Sales copy that drives revenue for global technology brands
My clients include Adobe, Salesforce – and key players across software, engineering, automation and electric vehicle sectors.
• C-suite choose me because I challenge their business strategies.
• Technical founders trust my real-world sales experience.
• Marketers appreciate my ability to interview customers and interface with CRO.
• Designers love my wireframed copy and deep use of UX principles.
If your technology business needs more sales and hotter leads – choose a proven performer.
Music featured on adventure sports film soundtracks
My passion is the intersection between creative expression, athletic performance – and technology.
I plan to get back into regular music production now that my sales copy business is a smooth operation.
Obsessed with UX (user experience) and brand aesthetics
My goal is always to build a compelling product – and copy must be aligned and formatted to serve each goal and technical limitation.
I lead customer research on any creative project – and develop full mockups with Adobe XD and Figma.
Fascinated by fitness and performance. Powered by plants.
Martial arts transformed my life as a teenager. And I actively train in weightlifting, trail running – and a range of adventure sports.
I’m 100% plant-based for ethical reasons – and I like to meditate and experiment with supplements.
Podcast & Blog
Committed to remote work - and sharing my skills with you
You don’t have to choose between creative satisfaction and a well-paid career – or the freedom to travel and work remotely.
But you will need sales, marketing and remote collaboration skills to succeed in today’s market.
From failure to freedom
How I broke the rules and escaped 9-5 life
Expelled from two schools. Advisor to leading universities.
I hated school – and schools hated me.
Somehow I graduated in international relations – and trained as a journalist in London.
I fell into international sales and became fascinated by the relationship between culture and personality.
A rehabilitated (former) international sales executive
My clients included government ministers, energy companies, countless senior executives – and world-class universities.
But who cares if you’re not aligned with the dreams, ideas and values that you felt as a teenager – right?
Remote work with amazing people - anywhere on earth
I worked with some of Sydney’s top design and CRO agencies – then I flew to Bali and became a full-time remote sales copywriter.
Now I travel freely and work with countless talented designers, developers and tech entrepreneurs.